ALKEMY Salons

Strategy and brand identity for luxury salons in Dubai

Alkemy Salons is a chain of high-end salons offering beauty treatments to ladies in luxurious settings. Starting off their first branch at Atlantis The Royal, Atlantis The Palm and One Zaabeel in Dubai, Alkemy has since expanded to other locations and are aiming at becoming the preferred go-to salon at luxury destinations all over the world.
Client
ALKEMY
Sector
Beauty
Discipline
Strategy - Visual Identity - Website - Packaging Design

Stylish Transformation

The inspiration for us when we set out to shape the brand was the zen-with-a-twist philosophy behind the salons, which is reflected in the logo design. The website and collaterals we designed center around the tranquility of the salons, and the sense of calmness evoked by Alkemy’s beauty rituals.