A bit delayed due to the covid pandemic, the Expo 2020 Dubai kicked off in October 2021, with Maserati as silver sponsors of the Italy pavilion. We worked with our friends from C2 Communications on developing promotional material to highlight Maserati’s presence at the exhibition. 

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We produced a series of motion graphics using creative coding, focusing on the three pillars of the Maserati brand message: Innovative by Nature + Unique by Design + Powered by Passion.